Wednesday Jul 13, 2022

PODCAST 85: Hitha Herzog: Retail Futurism

Hitha is the Chief Research Officer at H Squared Research LLC, a consumer spending columnist at US News and World Report, and the author of the book “Black Market Billions: How Organized Retail Crimes Fund Terrorists.” She is a self-proclaimed futurist related to all things retail, and in this episode, she discusses some of the trends that we should be looking for in the retail space. 


Topics discussed:

  • What’s exciting right now in the retail industry 
  • What contributes to businesses’ success and failure in the retail space 
  • A description of the modern consumer and key behaviors 
  • Why brick and mortar is part of the future even with online retail 
  • The current state of the black market and what we all need to know 
  • The role retailers have in battling the black market 
  • Advice for brick and mortar retailers to thrive again after COVID 
  • Future trends to look for over the next few years

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